Trade Disney shares: Your guide to Disney stock trading Trade now

The COVID-19 pandemic and the streaming wars have been a disaster for Disney, fundamentally speaking. After the release of several award-winning TV shows and films, the Walt Disney Company opened the first Disneyland theme park in 1955. Among the many innovations, are its work with technicolor and multiplane motion picture cameras. These advances were used throughout the groundbreaking Silly Symphonies series which featured animated shorts set to music.

Putting Disney’s stock price in the $15 territory, a long way from a previous all time stock price high around $43. Reporting its first quarter earnings for fiscal 2020, the Walt Disney Company’s CEO Robert A. Iger said, “We had a strong first quarter, highlighted by the launch of Disney+, which has exceeded even our greatest expectations. In the 2000s, Disney continued its international expansion, opening successful theme parks and cruise ship lines. In 2006 the company acquired Pixar, the author or “Toy Story”, “Finding Nemo” and “Cars”.

  1. You don’t become an icon like The Walt Disney Company without an immense amount of talent and human capital capable of massive problem solving.
  2. Disney’s stock price steadily grew during these stock split periods finally going past $25 in 1997, there was slight tumultuous period over the next few years but Disney’s stock price was most hit in the early part of the next decade.
  3. Which outpaced the drop of many other non-tech stocks which fell about half the amount during that time.
  4. All these stock splits work out as 1 share purchased at IPO being the worth 384 shares today.
  5. And, you don’t have to look hard to find a Star Wars fan, or a comic book connoisseur, who is unhappy about the direction that Disney has taken the characters and the plotlines from recently acquired IP.

The value of shares and ETFs bought through a share dealing account can fall as well as rise, which could mean getting back less than you originally put in. About 90 years after the creation of Walt Disney’s famous Mickey Mouse, the company continues to entertain children and adults around the globe. According to, Disney is one of the largest companies in terms of market value and is ranked the fourth most reputable company in the world. Brad Thomas has over 30 years of real estate investing experience and has acquired, developed, or brokered over $1B in commercial real estate transactions. He has been featured in Barron’s, Bloomberg, Fox Business, and many other media outlets. But Disney no longer pays a dividend to support patient investors and while management has mentioned reestablishing one in the near-term, that’s not something that we’re going to bank on.

This is just one of the major question marks that this company faces moving forward. If you had invested $1,000 in Disney’s IPO your stock today would be worth over 3 million dollars today.

This segment also hosts streaming services including but not limited to Disney+, ESPN+, Hulu, and Star+ as well as post-production services by Industrial Light & Magic and Skywalker Sound. The company is based in Walt Disney Studios, Burbank, California, and is best known for its work in animation and for creating the character Mickey Mouse. Over the years, the company expanded into live-action movies, theme parks, and even new corporate divisions such as Pixar, Marvel, and Lucasfilm.

Walt Disney stock price history chart

The Disney Parks, Experiences, and Products segment includes a network of theme parks, resorts, and cruises under the Walt Disney World and Disneyland banners. Parks include the flagship Walt Disney World in Florida, Disneyland Paris, and Hong Kong Disneyland Resort. Guests can also enjoy themed vacations under the National Geographic banner and others.

The History of Disney’s Stock Price by Markets Insider

Insiders that own company stock include Amy Chang, Brent Woodford, Christine M Mccarthy, Robert A Chapek, Robert A Iger, Sonia L Coleman and Susan E Arnold. We view Disney stock as a contrarian value bet at this point in time (which can be very profitable for investors who time them right), not a SWAN investment. Today that status is being called into question, though, which also means that the stock’s long-term average price-to-earnings ratio of ~22x may be too rich.

Trade Walt Disney – DIS CFD

And that’s why Disney’s earnings-per-share has fallen down to levels last seen in 2010…even though the company’s total annual revenues have risen from $38.06b to $82.7b during the last 12 years. But today we’re going to do our best to ignore much of the noise surrounding these shares and focus on the company’s underlying results to see whether or not this is a dip worth buying. In August 2011 Disney saw it’s stock price drop nearly 14% in one day after a number of multiple analysts downgraded it. A month later, Disney stock price dropped below $30, which was a year to date low. However from that point Disney, like many Dow 30 members, was part of a huge run up over the next 3 years.

It’s also possible that Disney doesn’t meet that long-term consensus of $5.71/share. Netflix (NFLX) has been the leader in the streaming space for over a decade now and last year their cash flows were only $1.6 billion (on ~$32b in sales). And frankly, there’s no telling if/when this company will figure out how to profit from content in the streaming age in a meaningful way. Because IP is the fuel that trickles down and runs all of Disney’s diversified business segments. So, there’s an argument to be made that the box office is alive and well again…and that Disney has been left behind.

Two films have crossed that threshold in 2023…Barbie and The Super Mario Bros. Mother…both films are up above the $1.3 billion level and neither of them are Disney franchises. The global box office still hasn’t bounced back…as you can see below, only 1 out of Disney’s top 30 movies of all-time (#29, to be exact) came out after 2020. When the world basically shut down for a couple of quarters in 2020, Disney’s earnings-per-share fell by 65%.

The 90s brought two more stock splits, one 4 for 1 in 1992 and then a 3 for 1 stock split in the summer of 1998. All these stock splits work out as 1 share purchased at IPO being the worth 384 shares today. Disney stock trading began over the counter before its official IPO on the New York Stock Exchange (NYSE) in 1957 with a price of $13.88 per share. In 2015 Disney announced its plans to increase dividend payments and started paying it twice a year instead of annually.

A CFD is a financial contract, typically between a broker and an investor, where one party agrees to pay the other the difference in the value of a security, between the opening and closing of the trade. Disney stock trading allows you either hold a long position (speculating that the price will rise) or a short position (speculating that the price will fall). This is considered a short-term types of enterprise software solutions for companies in 2023 investment or trade, as CFDs tend to be used within shorter timeframes. We certainly don’t envy Disney’s position as a worldwide leader in content production/distribution. But, as investment analysts, it’s not our job to make content related decisions for Disney, but instead, to inspect the company’s fundamentals and try to determine whether or not the stock is an attractive value.

In 2009, the Disney Family welcomed Marvel Entertainment with its famous comic book superheroes. In 2012, Disney bought Lucasfilm gaining control over the legendary “Star Wars franchise. In 2018, the Walt Disney Company acquired 21st Century Fox for $71.3 billion. Under the leadership of CEO Michael Eisner in 1984, Disney enjoyed an enormous financial and creative renaissance. The company’s subsidiaries, including Hollywood Pictures, Buena Vista Distribution, Disney Studios and Touchstone Films showed strong performance alongside the growth in Disney consumer products.

Disney’s stock price dropped nearly 70% of its price value in the near 2 year period between late 2000 and late summer 2002. Which outpaced the drop of many other non-tech stocks which fell about half the amount during that time. The largest mass media and entertainment conglomerate Walt Disney has built a diverse empire with a range of lucrative products in a range of different marketplaces. Walt Disney’s stock is owned by a number of institutional and retail investors. Top institutional investors include Vanguard Group Inc. (8.26%), Vanguard Group Inc. (8.26%), State Farm Mutual Automobile Insurance Co. (1.75%), Northern Trust Corp (1.22%), Norges Bank (1.17%) and Legal & General Group Plc (0.76%).

The key difference between trading a long position with a CFD and buying a security is the leverage that is employed. CFDs are traded on margin, which means that a trader can open larger positions with their capital. Walt Disney’s share price history dates back to 1957, when the company went public. Shares in the entertainment giant are listed and traded on the New York Stock Exchange (NYSE) under the ticker abbreviation DIS. Since 1991, the company has been a constituent of the Dow Jones Industrial Average (DJIA).

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